Reclaiming Your Time: Sarah Neisen on Virtual Assistant Solutions for Small Business Owners

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May 31, 2025

Running a small business is a marathon of endless tasks, constant communication, and perpetual multitasking. But what if you could reclaim your most valuable resource: time? Enter the world of virtual assistants, a game-changing solution for entrepreneurs drowning in administrative work. Sarah Neisen, founder of Neisen Consulting, understands this challenge intimately, having transitioned from a corporate executive assistant to a virtual assistant business owner who helps entrepreneurs break free from administrative overwhelm.

The Hidden Cost of Doing Everything Yourself

Most small business owners wear multiple hats: marketer, accountant, customer service rep, strategic planner, and the list goes on. This constant juggling act doesn’t just lead to burnout; it prevents you from focusing on what truly drives your business forward: innovation and growth. Sarah witnessed this firsthand while supporting a CEO at a local bank, observing how small business owners consistently struggled with administrative burdens. For Sarah, success isn’t just about business growth, it’s about creating a sustainable lifestyle. Her approach challenges the traditional hustle culture. By intentionally disconnecting from social media and protecting personal time, she demonstrates that entrepreneurs can build successful businesses without sacrificing personal well-being. 

Business Structure: Strategic and Flexible

Neisen Consulting operates with a unique model. Rather than a traditional rigid structure, Sarah offers flexible virtual assistant support ranging from 5 to 20 hours weekly. Her team includes specialized assistants who can handle everything from email management to complex project coordination. She plans to expand services to include direct hire assistance, further supporting small businesses’ evolving needs. Networking is the heart of business growth and unlike many digital-first approaches, Sarah believes in face-to-face connections. Sarah prioritizes in-person networking, attending events and building relationships that go beyond transactional interactions. Her strategy focuses on consistent, meaningful engagement rather than broad, impersonal marketing tactics.

Sarah’s perspective on supporting small businesses goes beyond task completion. She sees virtual assistants as strategic partners who help entrepreneurs reclaim their vision. By removing administrative burdens, she enables business owners to focus on innovation, revenue generation, and personal passion.

What Can a Virtual Assistant Actually Do?

Contrary to popular belief, virtual assistants are more than just email managers. AI tools help virtual assistants work faster and more efficiently, allowing them to provide even more value to small businesses. Technology isn’t eliminating administrative roles. It’s making them more powerful. AI tools help virtual assistants work faster and more efficiently, allowing them to provide even more value to small businesses. Modern VAs are strategic partners who can:

  • Handle complex email communications
  • Manage intricate scheduling
  • Conduct market research
  • Manage social media platforms
  • Support bookkeeping processes
  • Provide technical support
  • Streamline data entry

Finding Your Perfect Virtual Assistant Match

  1. Successful delegation isn’t about offloading work; it’s about strategic partnership. Start small. Begin with email management or calendar coordination. As you build trust and establish clear communication, gradually expand your virtual assistant’s responsibilities. Look beyond skills. Seek professionals who:
  • Understand your business vision
  • Demonstrate adaptability
  • Show a commitment to continuous learning
  • Respect professional boundaries
  • Real ROI includes saved time. A great virtual assistant offers more than administrative support. They provide:

2. Real ROI includes saved time. A great virtual assistant offers more than administrative support. They provide:

  • Increased productivity
  • Reduced operational stress
  • Strategic insights
  • Scalability for your business

Your Next Step

If you’re feeling overwhelmed, constantly playing catch-up, or missing opportunities because you’re buried in administrative tasks, it might be time to explore virtual assistant support. Visit NeisonConsulting.com, click “Start Now,” and fill out a brief form. Sarah and her team will reach out to understand your unique business challenges and match you with a virtual assistant who can help you streamline operations, increase productivity, and rediscover your passion for entrepreneurship.

More About Sarah Neisen

Sarah Neisen is the founder and CEO of Neisen Consulting, a boutique firm that offers fractional executive assistant and administrative support services for solo entrepreneurs and small businesses. With a background as unique as her skillset—from studying geology and launching a skincare brand to managing operations at nonprofits and banks—Sarah’s entrepreneurial journey is rooted in resilience, reinvention, and a deep love for helping others get organized and grow sustainably.

After building and selling a successful bath and body care company, Sarah returned to the workforce in 2021 and quickly rose into high-level administrative roles. She soon realized her true passion: helping small business owners find freedom and flow by taking operations off their plate. Today, Sarah and her team provide flexible, scalable admin support and are preparing to expand into direct-hire solutions for small businesses across the Twin Cities.

Website Links:

  • Website: www.neisenconsulting.com
  • Email: sarah@neisenconslting.com
  • Phone: 952-688-6276

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