Unlock Your Business Potential with a Fractional CMO

Strategic Marketing for Growth

Helping businesses attract the right audience, increase visibility, and scale—without the overwhelm.

Lets discuss your goals and how I can help you achieve them

Lisa-Carmichael

I'm Lisa Carmichael

I’m here to talk about a real challenge female entrepreneurs face today—standing out and standing up for themselves in a crowded, competitive market.

We all know that pretty much every single market is noisy, and it can be tough to differentiate ourselves, especially when we’re going at it alone. But that’s where I come in. My goal is to not only give you one-on-one marketing tools you need but also to provide the community and support to help you rise above the noise.

Hiring a full-time CMO can feel pricey!

With my Fractional CMO services, we’ll craft a strategy that feels authentic and that’s effective.

Are You Feeling Stuck?

Struggling to achieve clarity or focus.

Stuck in business limbo and need direction.

Second-guessing your marketing strategy.

Need a clear game plan to grow your buisness.

Fractional CMO's service

Custom Marketing Strategy

Personalized sessions tailored to your unique needs.

Fractional CMO Services

Connect and grow with a supportive community.

Elevated Marketing Mastermind

Achieving New Heights in Marketing Excellence.

Proven Strategies to Drive Real Results

Together, we’ll craft a strategic marketing plan that aligns with your goals and carve out your unique space in the market.

Working with Lisa transformed my career. I gained clarity, built confidence, and developed a clear action plan. Within months, I landed my dream job. Lisa’s guidance truly unlocked my potential! Highly recommended.

Sarah T.

I struggled with self-doubt and overwhelm until I started coaching with Lisa. Their structured, compassionate approach gave me the confidence to overcome challenges and take control of my life. I’m finally thriving!

James L.

Coaching with Lisa changed everything for me. I broke free from limiting beliefs, found purpose, and started achieving my goals. I’m happier, healthier, and more confident than I’ve ever been. It’s been life-changing!

Emily R.

Voices of Satisfaction

A collection of meaningful moments and milestones.

Empowering Women to Transform Ambition into Impact

“Lisa fosters connection and empowerment, guiding individuals toward confidence and growth. In I Have Time for You, she shows how overcoming limits unlocks potential. By combining automation, duplication, and authenticity, she helps businesses scale with ease. Her blend of vulnerability and expertise makes her a trusted voice in online business, turning ideas into profitable realities.”

Expertise, Professionalism, and Collaboration at Its Best

“Lisa is incredibly organized, communicates clearly, and asks smart questions—she truly knows what she’s doing. Her professionalism and knowledge shine through in collaborations, whether in networking groups or podcast partnerships. A trusted partner for over a year, Lisa’s ability to work seamlessly with others makes her highly recommended.”

The Fractional CMO Who Asks the Deep Questions—and Delivers Results

“Lisa helped my business dive into the technical side and brainstorming of What is your marketing plan? What are you building? She provides guidance, a blueprint, and actionable steps—perfect for companies needing a fractional CMO. Her ability to ask deep questions and simplify complex strategies makes collaboration seamless and impactful.”

How We'll Work Together

Discover

We start by uncovering your unique strengths, challenges, and opportunities to truly understand where you're at.

Plan

Next, we create a clear, actionable plan that aligns with your goals and sets you up for success.

Transform

Then, we bring that plan to life, making meaningful changes that elevate your brand and grow your impact.

Marketing Made Simple: Strategy, Growth & Results

Get clear, get seen, and grow your business—without the overwhelm.

courage, transparency and vulnerability.

When we think of successful entrepreneurs and think-leaders, we often envision individuals who exude tremendous strength, confidence, and power. Many women entrepreneurs are learning that, in order to be regarded as fearless and self-assured leaders, it’s important to show their transparency and vulnerability. Have the courage to acknowledge your fears as a message to push ahead toward your ambitions anyway! Embracing the hard work as well as the challenges you face along the way, allows you to ignore your Achilles heel as you stand out from your competitors and manage your reputation and legacy.

Collaborations and Partnerships

I believe strong relationships are the foundation of great marketing. My clients—entrepreneurs looking to stand out—understand that personalization is key to success. Consumers today expect tailored experiences and are willing to share information in exchange for relevance. Personalization isn’t just about automation; it’s about putting in the effort to build trust.
Collaborations and partnerships help businesses connect deeply with their audience. When done right, they create a sense of ownership for the consumer, making them feel like they’re making the decision. Real-time engagement, local relevance, and trending topics drive this strategy.

Frequently Asked Questions

A fractional CMO is a marketing executive who works with your business part-time or on a contract basis, providing expert-level strategy and guidance without the cost of hiring a full-time CMO. I can help you create and execute a customized marketing plan, build brand awareness, generate leads, and optimize your marketing ROI.

My services are ideal for businesses that need senior marketing expertise but aren’t ready for a full-time CMO. This includes startups, small to mid-sized businesses, and entrepreneurs looking to scale. Success is measured by the goals we set together, such as increased brand visibility, improved lead generation, better customer engagement, or achieving a specific ROI. I focus on delivering measurable results tailored to your unique business needs.

As a fractional CMO, I provide hands-on, customized marketing strategy and execution tailored specifically to your business. The mastermind, on the other hand, is a collaborative group environment where I share proven strategies, provide accountability, and guide you and other female entrepreneurs through challenges and opportunities together. It’s a cost-effective way to access my expertise while building a strong network of like-minded women.

Absolutely! Many of my clients start with the mastermind to gain strategic insights and accountability in a group setting, then transition to fractional CMO services for tailored, hands-on support. Others choose to leverage both at the same time for maximum growth.

No problem! I’m happy to chat and help you decide which option is the best fit for where your business is right now. Whether you need one-on-one leadership or a supportive community, there’s a solution that aligns with your goals.

Ready to Take the First Step?

Let’s discuss your goals and how I can help you achieve them.

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