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January 4, 2025

The Relationship Between Food and Self

As a health coach, Jessica Guerrero has dedicated her career to helping women break free from the cycle of binge eating and emotional struggles with food. Through her own personal experiences, as well as working with countless clients, Jessica has gained invaluable insights into the complex relationship we often have with what we eat.

One of the core realizations Jessica shared is that our relationship with food is deeply intertwined with our relationship with ourselves. The habits, beliefs, and emotional patterns we’ve developed around eating are typically rooted in our upbringing and past experiences. As Jessica explained, “for so many of us, our food stories are that true relationship that we’ve built.” Undoing these ingrained patterns is possible, but requires a multi-faceted approach.

The Eating Freely Framework

The framework of Jessica’s Eating Freely program provides a helpful roadmap:

  1. Feed yourself properly. Jessica emphasized the importance of disentangling health from weight, and focusing on nourishing our bodies rather than restrictive dieting.
  2. Forgive yourself quickly. Recognizing that we all have slip-ups or moments of overindulgence, the key is to respond with self-compassion rather than shame.
  3. Focus on health, not weight. This shift in mindset can be profoundly transformative, as it allows us to tune into how our bodies feel rather than obsessing over the number on the scale.

The Role of Neuroscience and Resilience

Another crucial insight from Jessica was the role of neuroscience in understanding emotional eating. She explained that the brain’s wiring and lack of willpower are major factors, which is why approaches like cognitive behavioral therapy, mindfulness, and self-compassion are so important in creating lasting change. Jessica also highlighted the unique challenges that arise during holidays and social gatherings, where food and alcohol can be major triggers. Her advice? Cultivate awareness of your personal triggers, create a plan for how to respond mindfully, and give yourself permission to take space if needed.

Perhaps most inspiring was Jessica’s reflection on the parallels between the emotional journey of entrepreneurship and the journey of healing our relationship with food. Both require immense mental resilience, the willingness to ask for help, and a commitment to self-compassion. As Jessica eloquently stated, “you deserve to be liberated from” the time and energy we’ve spent worrying about food and our bodies. With the right support and mindset shifts, true food freedom is possible. Jessica’s wisdom and personal experiences serve as a powerful reminder that we all have the capacity to reclaim a healthy, joyful relationship with what we eat.


More about Jessica Guerrero

Jessica Guerrero is a nurse, health coach, and food enthusiast with a deep passion for helping others find peace with food. After more than 15 years as a nurse, she’s seen firsthand how challenging it can be to prioritize health when there’s a constant mental tug-of-war with food. In fact, she personally struggled with her relationship with food for years before discovering food freedom.

Determined to help others who were facing the same struggles, Jessica became a certified Eating Freely™ practitioner, learning specialized techniques to support individuals dealing with emotional and binge eating. Now, through This is Your Life Health and Wellness Coaching, she guides women through the emotional ups and downs of food, helping them break free from the binge-eating cycle and build a healthier, more positive relationship with their bodies and food.

Her mission is simple: to help women ditch the never-ending cycle of diets and food obsession, and instead, discover lasting food freedom. She’s here to help you reclaim your time, energy, and money so you can focus on what truly matters—living a life full of joy, health, and delicious food (without the guilt!).

Life’s too short to stress about food—and Jessica is living proof that eating can be fun, flavorful, and feel good!

Ready to Reclaim Your Food Freedom? Head to thisisyourlifecoaching.com and sign up for Jessica’s “Feel Good About Food” masterclass to start your journey towards a healthier, more joyful relationship with what you eat.

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